For the past 18 months, the Malaysian government has been waging a campaign to increase pride and unity among citizens. This campaign is called "1Malaysia."
Two weeks ago, an opposition leader accused the government noticed the slogan "One Israel," and made an assumption that the consultants that helped come up with the 1Malaysia campaign were also behind the One Israel campaign (which was, in fact, a short-lived political party as well as the name of a charity in Israel.)
Now the government is in an uproar, with lots of articles about these accusations and the denials both by the government and the alleged PR firm.
Wow, the Malaysian branch of the Elders has been working overtime! |
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